BMM Explains
Finance marketing, one topic at a time.
Short, plain-English episodes on digital marketing and advertising rules for India’s financial-services businesses: PMS and AIF firms, mutual fund distributors, NBFCs, insurers and fintechs. Each one is under ten minutes and based on a guide we’ve published. A new episode every Friday.
Narrated with an AI voice; written and fact-checked by the BMM team. Marketing guides, not legal or regulatory advice.
Episodes
SEBI's new ad code: what changes for PMS marketing
SEBI notified one ad code for PMS firms, mutual funds, advisers and brokers in October 2026. What it allows, what it bans and what to fix first.
Read the full guide and sources →